This is the ultimate guide to SEO in 2020.
And let me be clear about something:
This is NOT your average “SEO in 2020” predictions post.
Yes, I’ll cover the most important SEO trends this year.
But you’re also going to see new strategies that are working great right now.So if you’re looking to improve your SEO next year, you’ll love this new guide.
Domain Authority 2.O
The Rise Of Visual Search
Video Continues to Surge
Voice Search Optimization
Optimize for Featured Snippets
Master Search Intent
Combat Decreasing CTRs
Backlinks Are Still Keys
Quick SEO Tips for 2O2O
Last year’s Google Quality Rater Guidelines REALLY focused on E-A-T.
To be clear:
E-A-T has been a part of the guidelines for years.
But Google seems to be emphasizing E-A-T more and more.
For example, Google’s new “How Search Works” report mentions that they want to rank “reliable sources”.
This is a tough thing to fake.
In fact, Google might be using a new form of Google Authorship to figure out who’s behind a piece of
content… and whether or not they’re experts on that space.